Raise brand awareness across for AIG in LATAM over a month period.
Reach Insurance Brokers and Agents, Risk Managers and C-Suite executives across different regions in LATAM.
We targeted users within business, finance, world news and politics channels. We contextually targeted users when they were engaging with relevant content and made use of remarketing techniques.
The activity has delivered an average 0.20% CTR, showing that the target audience was very engaged with the AIG brand and content.
In certain regions the CTR reached over 0.25% .